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Meet the team: Tobias Tarsaranta – Client Manager

Written by McCann Helsinki
May 17, 2022

Meet Tobias – a Brazil-lover and a movie buff

Tobias relaxing in a chair.

How have your first months at McCann Helsinki been? 

Thanks, it’s been good. It’s great to work with some of the most brilliant people in the industry. Being able to trust your team is key and at McCann I know I’m in a good company. 

What has been on your mind lately? 

Fostering business development, managing client projects, and onboarding new clients. I’ve also been thinking about the most effective ways to create and manage strong connections between companies and consumers. And how we can help our clients best to translate their messages into campaigns to stimulate buying. 

What kinds of activities energize you? 

Surrounding myself with energetic people, it is contagious. Surfing, concerts, and ice baths also give me a good boost. 

What do you like the most about your job so far? 

I like mapping our client’s needs, solving their challenges, and helping them to get more customers through our data-driven process which consists of research, strategy, creativity, and actions. 

What is your favorite place in the whole world? 

Good people, fascinating culture, and a relaxed atmosphere can make any place good for me. And these can be found anywhere in the world if you just look for it. So, it’s more of a mindset thing to me. But to answer your question directly I’ll go with Sao Paulo, Brazil. 

Your title is  Client Manager – what do you tell your relatives you do for work? 

I help brands earn a meaningful role in people’s lives. 

If you weren’t doing what you are doing now, in what other profession could you see yourself in? 

A film producer in Hollywood. Because I love films and have always been fascinated by the industry. 

What is your motto? 

“you succeed best and quickest by helping others succeed.”

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