WE ARE A DATA DRIVEN CREATIVE AGENCY

We help brands earn a meaningful role in peoples lives. We manage customer journeys with data, insights & creativity.

Work

Data. Insight. Research. Experience. First step towards any goal is an inspirational and inevitable truth. The truth is then refined into an effective campaign, design, service or strategy. Anything that delivers what is briefed. We work in Helsinki and in 100+ countries across the globe. Please, get in touch.

Our Services

Random stuff can be fun if you are willing to accept random results. We build brands. That’s why our strategy and creativity is always based on insights. And that can be fun too!

MARKETING STRATEGY AND PLANNING

We turn your vision into a concrete strategy & ready to implement roadmap.

• Customer Journey Mapping
• Market & Customer Research
• Marketing Strategy & Planning
• Customer lifecycle Management Planning

CONCEPT DESIGN AND CREATIVE PRODUCTION

We make your strategy come to life as creative concepts & produce them for every channel

• Campaigns & Promotions
• ATL (TV, Radio, Print, Outdoor)
• Digital (Web, Mobile, Some)

DATA DRIVEN MARKETING

Our creativity is based on data to engage your customers´ lives personally & grow your business

• Data Insights & Analytics
• Lead Generation
• Conversion Optimization
• CRM & Marketing Automation

Meet Our People

Whether suited up in the office or unbuttoned at home, we are often relaxed, but never unprofessional.

Blog

Meet the team: Olga Shaleeva – CRM Campaign Coordinator

Meet Olga - soon-to-be dog mama and a dancer How is it going? Everything is good, thanks! Working energetically, waiting for the holidays, and enjoying every day of this beautiful summer! What has...

About football and data, without a single mention of VAR

The very first data we used from a football match was probably the score. Who wins and how. Size of the pitch, goal, ball and teams are negotiable still today. I will not dive into those. Just...

Meet the team: Sara Nevalainen – Production AD & Graphic Designer

Meet Sara - A movie fan and a Production AD How's it going?  Thanks for asking, it’s going great! I’m working on some exciting projects this week. And also tending to mosquito bites I acquired...

Meet the team: Salla Hyttinen – Strategic Consultant

Meet Salla - A ramen enthusiast and wanderluster  How is it going?  Thanks, yeah things have been good. A bit hectic for me as I am adjusting to...

Meet the team: Antti Heimo, Senior Creative Copywriter

Meet Antti – a football fan and a Creative How is it going?  Great, thanks. More sun means more time and sports to spend and do outdoors. That’s nice. And UEFA Euro 2020 is here, with Finland...

Meet the team: Pinja Helin, Account Manager

Meet Pinja - dog lover, aunt and the one with the greatest Spotify playlists How is it going? It’s going great, finally the warm summer days are here after the looooong winter. What has been on your...

Meet the team: Antti Iiskola, Data Driven Creative Director

Meet Antti – A musician & Data Driven Creative Director How is it going?  Busy, busy, busy. But I guess that's a good thing. Means that there is work to be done and that's always a happy thing....

Meet the team: Jukka Ihalainen, Digital Operations Director

Meet Jukka – a generalist and a Bali lover How is it going?  It’s going actually awesomely! I'm totally a sunshine and a Summer person, so I am really enjoying seeing...

Älä mene rikki rahasta

Viisi vuotta sitten Nordea päivitti sponsorointistrategiansa ytimen ja siirtyi tukemaan taloustaitoja ja yrittäjyyttä yhdessä kumppaniensa kanssa. Uuden strategian johdosta Nordean...

Is marketing’s role JUST to provide leads & cook pies?

Is marketing's role JUST to provide leads & cook pies? We work mainly with marketing experts... correction, we WORKED mainly with marketing experts – because lately, we try to bring in the sales...

Contact Us

Lönnrotinkatu 32 D 52, 00180, Helsinki.

 hello@mccann.fi 

+358 40 579 0690

Brandson Oy is an affiliated partner of McCann worldwide